{"id":13246,"date":"2025-03-19T09:09:54","date_gmt":"2025-03-19T09:09:54","guid":{"rendered":"https:\/\/www.eim.com\/es\/?p=13246"},"modified":"2025-04-03T16:03:35","modified_gmt":"2025-04-03T16:03:35","slug":"transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto","status":"publish","type":"post","link":"https:\/\/www.eim.com\/es\/casos-de-exito\/transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto\/","title":{"rendered":"Transformaci\u00f3n estrat\u00e9gica para la expansi\u00f3n y liderazgo en el mercado abierto"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Hero Section” _builder_version=”4.27.4″ use_background_color_gradient=”on” background_color_gradient_stops=”rgba(0,0,0,0.4) 0%|rgba(0,0,0,0.4) 100%” background_color_gradient_overlays_image=”on” background_color_gradient_start=”rgba(0,0,0,0.4)” background_color_gradient_end=”rgba(0,0,0,0.4)” background_image=”https:\/\/www.eim.com\/es\/wp-content\/uploads\/sites\/10\/2025\/03\/Header-1920x540px_Transformacion-Estrategica-para-la-Expansion-y-Liderazgo-en-el-Mercado-Abierto.jpg” background_position=”center_left” height=”520px” custom_padding=”6%||0%|||” bottom_divider_style=”slant” bottom_divider_color=”#ffffff” bottom_divider_height=”150px” bottom_divider_flip=”horizontal” global_colors_info=”{}” background_color_gradient_direction__hover=”180deg” background_color_gradient_direction__hover_enabled=”180deg” background_color_gradient_start_position__hover=”0%” background_color_gradient_start_position__hover_enabled=”0%” background_color_gradient_end_position__hover=”100%” background_color_gradient_end_position__hover_enabled=”100%” background_color_gradient_stops__hover=”rgba(0,0,0,0.4) 0%|rgba(0,0,0,0.4) 100%”][et_pb_row disabled_on=”off|off|off” admin_label=”Page Title Area” _builder_version=”4.21.0″ width=”100%” max_width=”2560px” module_alignment=”center” custom_margin=”-6%|auto|0px|auto|false|false” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.24.0″ text_font=”|600|||||||” text_text_color=”#ffffff” text_font_size=”18px” global_colors_info=”{}”]<\/p>\n

CASOS DE \u00c9XITO<\/p>\n

[\/et_pb_text][et_pb_text content_tablet=”<\/p>\n

Mejora de relaciones laborales de una compa\u00f1\u00eda de aviaci\u00f3n civil<\/b><\/p>\n

” content_phone=”<\/p>\n

Transformaci\u00f3n estrat\u00e9gica para la expansi\u00f3n y liderazgo en el mercado abierto<\/b><\/p>\n

” content_last_edited=”on|phone” _builder_version=”4.27.4″ text_font=”|600|||||||” text_text_color=”#ffffff” text_font_size=”33px” text_line_height=”1.2em” header_text_align=”center” text_orientation=”center” background_layout=”dark” width=”86%” max_width=”85%” module_alignment=”center” custom_margin=”||||false|false” custom_padding=”||||false|false” hover_enabled=”0″ text_font_size_tablet=”33px” text_font_size_phone=”24px” text_font_size_last_edited=”on|desktop” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Transformaci\u00f3n estrat\u00e9gica para la expansi\u00f3n y liderazgo en el mercado abierto<\/b><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ custom_margin=”||||false|false” custom_padding=”2px||2px||true|false” global_colors_info=”{}”][et_pb_row admin_label=”Title Area” _builder_version=”4.16″ background_color=”rgba(0,0,0,0)” width=”100%” module_alignment=”center” custom_margin=”|587px||auto|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.21.0″ text_font=”||||||||” header_font=”Prata||||||||” header_2_font=”Montserrat|700|||||||” header_2_text_align=”center” header_2_font_size=”32px” custom_margin=”5%|||74px|false|false” custom_padding=”0%||||false|false” animation_style=”fade” animation_direction=”top” animation_duration=”1350ms” animation_starting_opacity=”100%” inline_fonts=”Prata,Montserrat” global_colors_info=”{}”]<\/p>\n

Antecedentes y situaci\u00f3n inicial:<\/span><\/h5>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ text_font=”||||||||” text_font_size=”16px” header_font=”||||||||” max_width=”90%” module_alignment=”center” custom_margin=”3%|0px|0%|0px|false|false” custom_padding=”|2%|53px|2%|false|false” animation_style=”flip” animation_direction=”left” animation_intensity_flip=”30%” animation_starting_opacity=”100%” global_colors_info=”{}”]<\/p>\n

\n

Empresa con 25 a\u00f1os de trayectoria, creada como unidad instrumental de su grupo asegurador para dar servicio a sus clientes. Actualmente, busca expandir sus capacidades operativas para:<\/p>\n

    \n
  • Atender a otras compa\u00f1\u00edas (B2B).<\/li>\n
  • Ingresar al mercado de particulares (B2C).<\/li>\n
  • Captar nuevos clientes con un ticket medio un 42% superior al habitual.<\/li>\n<\/ul>\n

    \nSin embargo, enfrenta importantes desaf\u00edos:<\/p>\n

      \n
    • Falta de habilidades internas para dise\u00f1ar una estrategia de mercado abierto altamente competitivo.<\/li>\n
    • Ausencia de un posicionamiento claro en el sector.<\/li>\n
    • Carencia de una estrategia de canales y una estructura comercial.<\/li>\n
    • Necesidad de un an\u00e1lisis cuantitativo inicial y un plan estrat\u00e9gico con hitos intermedios.<\/li>\n<\/ul>\n<\/div>\n

      [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ background_color=”#e6e6e6″ custom_margin=”||||false|false” custom_padding=”10px||87px||false|false” top_divider_style=”slant” top_divider_color=”#ffffff” top_divider_flip=”horizontal|vertical” bottom_divider_style=”slant” bottom_divider_color=”#ffffff” bottom_divider_flip=”horizontal” global_colors_info=”{}”][et_pb_row admin_label=”Title Area” _builder_version=”4.16″ background_color=”rgba(0,0,0,0)” width=”100%” module_alignment=”center” custom_margin=”||||false|false” custom_padding=”4.6%|0px|0%|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.21.0″ text_font=”||||||||” header_font=”Prata||||||||” header_2_font=”Montserrat|700|||||||” header_2_text_align=”center” header_2_font_size=”32px” custom_margin=”5%|||74px|false|false” custom_padding=”0%||||false|false” animation_style=”fade” animation_direction=”top” animation_duration=”1350ms” animation_starting_opacity=”100%” inline_fonts=”Prata,Montserrat” global_colors_info=”{}”]<\/p>\n

      Intervenci\u00f3n de EIM:<\/span><\/h5>\n

      [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ text_font=”||||||||” text_font_size=”16px” header_font=”||||||||” max_width=”90%” module_alignment=”center” custom_margin=”3%|0px|0%|0px|false|false” custom_padding=”|2%|53px|2%|false|false” animation_style=”flip” animation_direction=”left” animation_intensity_flip=”30%” animation_starting_opacity=”100%” global_colors_info=”{}”]<\/p>\n

      Un experto de EIM con m\u00e1s de 20 a\u00f1os de experiencia en estrategia, comercial y marketing ejecut\u00f3 un plan de transformaci\u00f3n basado en:
      Optimizaci\u00f3n de la red de centros:<\/b><\/p>\n

        \n
      • Evaluaci\u00f3n de 280 centros seg\u00fan 10 criterios clave.<\/li>\n
      • Selecci\u00f3n de 10 centros con mayor impacto a corto y medio plazo.<\/li>\n
      • Dise\u00f1o de planes de acci\u00f3n espec\u00edficos para cada centro.<\/li>\n<\/ul>\n

        Definici\u00f3n del posicionamiento y estrategia de marketing:<\/b><\/p>\n

          \n
        • An\u00e1lisis del entorno competitivo y tendencias del mercado.<\/li>\n
        • Estudio DAFO para definir el posicionamiento estrat\u00e9gico.<\/li>\n
        • Identificaci\u00f3n de los principales ejes de marketing estrat\u00e9gico.<\/li>\n<\/ul>\n

          Implementaci\u00f3n de una estrategia comercial multicanal:<\/b><\/p>\n

            \n
          • Creaci\u00f3n de un contact center, canal digital y estructura comercial para\u00a0captaci\u00f3n<\/b>.<\/li>\n
          • Dise\u00f1o de una sistem\u00e1tica comercial enfocada en\u00a0conversi\u00f3n<\/b>.<\/li>\n<\/ul>\n

            Desarrollo de herramientas de gesti\u00f3n y medici\u00f3n:<\/b><\/p>\n

              \n
            • Implementaci\u00f3n de un CRM a medida.<\/li>\n
            • Definici\u00f3n de KPIs para seguimiento de crecimiento de clientes y ticket medio.<\/li>\n<\/ul>\n

              [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ background_color=”#ffffff” custom_margin=”||||false|false” custom_padding=”10px||0px||false|false” top_divider_color=”#ffffff” top_divider_flip=”horizontal|vertical” bottom_divider_color=”#002c3e” bottom_divider_flip=”horizontal” global_colors_info=”{}”][et_pb_row admin_label=”Title Area” _builder_version=”4.16″ background_color=”rgba(0,0,0,0)” width=”100%” module_alignment=”center” custom_margin=”||||false|false” custom_padding=”2.4%|0px|0%|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.24.0″ text_font=”||||||||” header_font=”Prata||||||||” header_2_font=”Montserrat|700|||||||” header_2_text_align=”center” header_2_font_size=”32px” custom_margin=”5%|||74px|false|false” custom_padding=”0%||||false|false” animation_style=”fade” animation_direction=”top” animation_duration=”1350ms” animation_starting_opacity=”100%” inline_fonts=”Prata,Montserrat” global_colors_info=”{}”]<\/p>\n

              Resultados:<\/span><\/h5>\n

              [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ text_font=”||||||||” text_font_size=”16px” header_font=”||||||||” max_width=”90%” module_alignment=”center” custom_margin=”3%|0px|0%|0px|false|false” custom_padding=”|2%|53px|2%|false|false” animation_style=”flip” animation_direction=”left” animation_intensity_flip=”30%” animation_starting_opacity=”100%” global_colors_info=”{}”]<\/p>\n

              \n

              Plan estrat\u00e9gico aprobado por el Consejo de Administraci\u00f3n<\/b>\u00a0con una proyecci\u00f3n de crecimiento de\u00a0+13M\u20ac en facturaci\u00f3n en 4 a\u00f1os<\/b>.<\/p>\n

              Primer a\u00f1o de intervenci\u00f3n (2024):<\/b>\u00a0incremento del\u00a020% en el ticket medio (+2M\u20ac en ingresos)<\/b>.<\/p>\n

              Implementaci\u00f3n de una estructura y sistem\u00e1tica comercial<\/b>\u00a0que ha posicionado a la empresa como l\u00edder en su sector <\/b> a corto y medio plazo.<\/p>\n

              Creaci\u00f3n de un enfoque al cliente que otorga una ventaja competitiva sostenible<\/b>\u00a0y una diferenciaci\u00f3n clara en el mercado.<\/p>\n<\/div>\n

              [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ background_color=”#002c3e” custom_margin=”||||false|false” top_divider_style=”slant” top_divider_color=”#002c3e” top_divider_flip=”vertical” bottom_divider_color=”#ffffff” bottom_divider_flip=”horizontal” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ custom_margin=”-46px|auto||auto||” custom_padding=”60px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_text admin_label=”Title” _builder_version=”4.16″ text_font=”||||||||” text_text_color=”#ffffff” header_font=”Prata||||||||” header_2_font=”Montserrat|700|||||||” header_2_text_align=”center” header_2_font_size=”30px” custom_margin=”5%||5px||false|false” custom_padding=”||0px|||” animation_style=”fade” animation_direction=”top” animation_duration=”1350ms” animation_starting_opacity=”100%” inline_fonts=”Prata,Montserrat” global_colors_info=”{}”]<\/p>\n

              P\u00f3ngase en contacto con nosotros<\/span><\/h2>\n

              [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ _builder_version=”4.16″ custom_margin=”|auto|-0.1%|auto|false|false” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n

              Juntos podemos encontrar la soluci\u00f3n que est\u00e1 buscando.<\/span>\u00a0<\/span><\/p>\n

              [\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExOCIsImVuYWJsZV9odG1sIjoib2ZmIn19@” button_text=”CONT\u00c1CTENOS” button_alignment=”center” _builder_version=”4.16″ _dynamic_attributes=”button_url” background_layout=”dark” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

              Empresa con 25 a\u00f1os de trayectoria, creada como unidad instrumental de su grupo asegurador para dar servicio a sus clientes, busca expandir sus capacidades operativas\u2026<\/p>\n","protected":false},"author":350,"featured_media":13251,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"[et_pb_section fb_built=\"1\" admin_label=\"Hero Section\" _builder_version=\"3.27.4\" use_background_color_gradient=\"on\" background_color_gradient_start=\"rgba(0,0,0,0.4)\" background_color_gradient_end=\"rgba(0,0,0,0.4)\" background_color_gradient_overlays_image=\"on\" background_image=\"https:\/\/eimworld.wpengine.com\/de\/wp-content\/uploads\/sites\/4\/2019\/10\/case-study-1.jpeg\" background_position=\"top_left\" height=\"520px\" custom_padding=\"6%||0%|||\" bottom_divider_style=\"slant\" bottom_divider_color=\"#ffffff\" bottom_divider_height=\"150px\" bottom_divider_flip=\"horizontal\" fb_built=\"1\" background_color_gradient_direction__hover=\"180deg\" background_color_gradient_direction__hover_enabled=\"180deg\" background_color_gradient_start_position__hover=\"0%\" background_color_gradient_start_position__hover_enabled=\"0%\" background_color_gradient_end_position__hover=\"100%\" background_color_gradient_end_position__hover_enabled=\"100%\" _i=\"0\" _address=\"0\"][et_pb_row disabled_on=\"off|off|off\" admin_label=\"Page Title Area\" _builder_version=\"3.27.4\" width=\"100%\" max_width=\"2560px\" module_alignment=\"center\" custom_margin=\"-2%|auto|0px|auto|false|false\" custom_padding=\"0px|||||\" _i=\"0\" _address=\"0.0\"][et_pb_column type=\"4_4\" _builder_version=\"3.25\" custom_padding=\"|||\" _i=\"0\" _address=\"0.0.0\" custom_padding__hover=\"|||\"][et_pb_text _builder_version=\"3.27.4\" text_font=\"|600|||||||\" text_text_color=\"#ffffff\" text_font_size=\"18px\" _i=\"0\" _address=\"0.0.0.0\"]\r\n

              CASE STUDIES<\/p>\r\n[\/et_pb_text][et_pb_text _builder_version=\"3.27.4\" text_font=\"|600|||||||\" text_text_color=\"#ffffff\" text_font_size=\"33px\" background_layout=\"dark\" hover_enabled=\"0\" _i=\"1\" _address=\"0.0.0.1\"]\r\n

              Zulieferer Transportindustrie \u2013\r\nWiederherstellung der Produktivit\u00e4t und deutliche Umsatzsteigerung<\/p>\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"3.27.4\" custom_margin=\"||||false|false\" custom_padding=\"2px||2px||true|false\" fb_built=\"1\" _i=\"1\" _address=\"1\"][et_pb_row admin_label=\"Title Area\" _builder_version=\"3.27.4\" background_color=\"rgba(0,0,0,0)\" width=\"100%\" module_alignment=\"center\" custom_margin=\"||||false|false\" custom_padding=\"0px|0px|0px|0px|false|false\" _i=\"0\" _address=\"1.0\"][et_pb_column type=\"4_4\" _builder_version=\"3.25\" custom_padding=\"|||\" _i=\"0\" _address=\"1.0.0\" custom_padding__hover=\"|||\"][et_pb_text admin_label=\"Title\" _builder_version=\"3.27.4\" text_font=\"||||||||\" header_font=\"Prata||||||||\" header_2_font=\"Montserrat|700|||||||\" header_2_text_align=\"center\" header_2_font_size=\"32px\" custom_margin=\"5%||||false|false\" custom_padding=\"0%||||false|false\" animation_style=\"fade\" animation_direction=\"top\" animation_duration=\"1350ms\" animation_starting_opacity=\"100%\" inline_fonts=\"Prata,Montserrat\" _i=\"0\" _address=\"1.0.0.0\"]\r\n

              Die Herausforderung<\/span><\/h2>\r\n[\/et_pb_text][et_pb_text _builder_version=\"3.27.4\" text_font=\"||||||||\" text_font_size=\"16px\" header_font=\"||||||||\" max_width=\"90%\" module_alignment=\"center\" custom_margin=\"3%|0px|5%|0px|false|false\" custom_padding=\"|2%|0px|2%|false|false\" animation_style=\"flip\" animation_direction=\"left\" animation_intensity_flip=\"30%\" animation_starting_opacity=\"100%\" hover_enabled=\"0\" _i=\"1\" _address=\"1.0.0.1\"]\r\n

              Ein f\u00fchrender Zulieferer in der Transportindustrie hatte in einer deutschen Fabrik drastische Probleme. Erheblicher Lieferr\u00fcckstand von mehreren Monaten bis zu einem Jahr in allen Unternehmensbereichen, daraus resultierende drohende Vertragsstrafen in siebenstelliger H\u00f6he und die kurzfristige Freisetzung des Leiters Operation f\u00fchrten nicht nur zum Verlust wichtiger Kunden, auch war die Belegschaft durch unklare Rollen und Verantwortlichkeiten extrem verunsichert. Von der Unternehmensgruppe gab es zudem die Vorgabe einer 50 prozentigen Umsatzsteigerung, die zu dem damaligen Zeitpunkt durch Nichteinhaltung wesentlicher Gesch\u00e4ftsprozesse (u.a. PEP, ECM, AEP) nicht erreichbar schienen. Rascher\u00a0Handlungsbedarf war zwingend gegeben.<\/span><\/p>\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"3.27.4\" background_color=\"#e6e6e6\" custom_margin=\"||||false|false\" custom_padding=\"10px||||false|false\" top_divider_style=\"slant\" top_divider_color=\"#ffffff\" top_divider_flip=\"horizontal|vertical\" bottom_divider_style=\"slant\" bottom_divider_color=\"#ffffff\" bottom_divider_flip=\"horizontal\" fb_built=\"1\" _i=\"2\" _address=\"2\"][et_pb_row admin_label=\"Title Area\" _builder_version=\"3.27.4\" background_color=\"rgba(0,0,0,0)\" width=\"100%\" module_alignment=\"center\" custom_margin=\"||||false|false\" custom_padding=\"3%|0px|5.4%|0px|false|false\" _i=\"0\" _address=\"2.0\"][et_pb_column type=\"4_4\" _builder_version=\"3.25\" custom_padding=\"|||\" _i=\"0\" _address=\"2.0.0\" custom_padding__hover=\"|||\"][et_pb_text admin_label=\"Title\" _builder_version=\"3.27.4\" text_font=\"||||||||\" header_font=\"Prata||||||||\" header_2_font=\"Montserrat|700|||||||\" header_2_text_align=\"center\" header_2_font_size=\"32px\" custom_margin=\"5%||||false|false\" custom_padding=\"0%||||false|false\" animation_style=\"fade\" animation_direction=\"top\" animation_duration=\"1350ms\" animation_starting_opacity=\"100%\" inline_fonts=\"Prata,Montserrat\" _i=\"0\" _address=\"2.0.0.0\"]\r\n

              Die L\u00f6sung<\/span><\/h2>\r\n[\/et_pb_text][et_pb_text _builder_version=\"3.27.4\" text_font=\"||||||||\" text_font_size=\"16px\" header_font=\"||||||||\" max_width=\"90%\" module_alignment=\"center\" custom_margin=\"3%|0px|0%|0px|false|false\" custom_padding=\"|2%|53px|2%|false|false\" animation_style=\"flip\" animation_direction=\"left\" animation_intensity_flip=\"30%\" animation_starting_opacity=\"100%\" hover_enabled=\"0\" _i=\"1\" _address=\"2.0.0.1\"]\r\n
              \r\n

              Der EIM Interim Manager ersetzte den Leiter Operation und erm\u00f6glichte durch seine rasche Situationsanalyse und seine Erfahrung in Krisen- und Engpassmanagement eine schnelle Umsetzung der notwendigen Sofortma\u00dfnahmen.Transparente Kapazit\u00e4tsplanung, realistische Personalplanung, Produktionsplanung sowie Lieferterminverfolgung mittels Supply Chain Monitoring geh\u00f6rten zu den Erfolgsfaktoren. Der Fremdfertigungsanteil f\u00fcr die Maschinenbearbeitung und die Lackierung von Teilen wurde erh\u00f6ht. F\u00fcr den besseren Material- und Informationsfluss (WSA) wurde ein optimierter Layout Plan erstellt. Auch wurde die Organisation an die neuen Rahmenbedingungen angepasst und ein fundiertes Budget f\u00fcr das n\u00e4chste Gesch\u00e4ftsjahr vorbereitet.<\/span><\/p>\r\n\r\n<\/div>\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"3.27.4\" background_color=\"#ffffff\" custom_margin=\"||||false|false\" custom_padding=\"10px||||false|false\" top_divider_color=\"#ffffff\" top_divider_flip=\"horizontal|vertical\" bottom_divider_style=\"slant\" bottom_divider_color=\"#002c3e\" bottom_divider_flip=\"horizontal\" fb_built=\"1\" _i=\"3\" _address=\"3\"][et_pb_row admin_label=\"Title Area\" _builder_version=\"3.27.4\" background_color=\"rgba(0,0,0,0)\" width=\"100%\" module_alignment=\"center\" custom_margin=\"||||false|false\" custom_padding=\"3%|0px|5.4%|0px|false|false\" _i=\"0\" _address=\"3.0\"][et_pb_column type=\"4_4\" _builder_version=\"3.25\" custom_padding=\"|||\" _i=\"0\" _address=\"3.0.0\" custom_padding__hover=\"|||\"][et_pb_text admin_label=\"Title\" _builder_version=\"3.27.4\" text_font=\"||||||||\" header_font=\"Prata||||||||\" header_2_font=\"Montserrat|700|||||||\" header_2_text_align=\"center\" header_2_font_size=\"32px\" custom_margin=\"0.1%||||false|false\" custom_padding=\"0%||||false|false\" animation_style=\"fade\" animation_direction=\"top\" animation_duration=\"1350ms\" animation_starting_opacity=\"100%\" inline_fonts=\"Prata,Montserrat\" _i=\"0\" _address=\"3.0.0.0\"]\r\n

              Das Ergebnis<\/span><\/h2>\r\n[\/et_pb_text][et_pb_text _builder_version=\"3.27.4\" text_font=\"||||||||\" text_font_size=\"16px\" header_font=\"||||||||\" max_width=\"90%\" module_alignment=\"center\" custom_margin=\"3%|0px|0%|0px|false|false\" custom_padding=\"|2%|53px|2%|false|false\" animation_style=\"flip\" animation_direction=\"left\" animation_intensity_flip=\"30%\" animation_starting_opacity=\"100%\" hover_enabled=\"0\" _i=\"1\" _address=\"3.0.0.1\"]\r\n
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              Der Lieferr\u00fcckstand wurde innerhalb von 2 Monaten von \u00fcber 2 M\u20ac auf 0,5 M\u20ac reduziert, der Umsatz hingegen konnte im Gesch\u00e4ftsjahr 2014\/2015 von 8,2 M\u20ac auf 12,7 M\u20ac gesteigert werden. Die Maschinenkapazit\u00e4t konnte signifikant um fast das Doppelte erh\u00f6ht werden, die Maschinenst\u00f6rungen konnten halbiert werden. Dadurch wurde das Vertrauen der Kunden in das Unternehmen zur\u00fcckgewonnen und die Belegschaft arbeitete wieder motiviert. Das Budget f\u00fcr das Gesch\u00e4ftsjahr zur Wiederherstellung der Produktivit\u00e4t (Ziel 82,4 %) und der Wirtschaftlichkeit wurde vorbereitet.<\/span>\r\nPosition Interim Manager: Leiter Operations<\/span>\r\nEinsatzdauer: 7,5 Monate<\/span>\r\nUnternehmen: > 6.000 Mitarbeiter weltweit, Umsatz > 1 Mrd. Euro<\/span><\/p>\r\n\r\n<\/div>\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"3.27.4\" background_color=\"#002c3e\" custom_margin=\"||||false|false\" top_divider_style=\"slant\" top_divider_color=\"rgba(0,0,0,0)\" top_divider_flip=\"vertical\" bottom_divider_color=\"#ffffff\" bottom_divider_flip=\"horizontal\" fb_built=\"1\" _i=\"4\" _address=\"4\"][et_pb_row _builder_version=\"3.27.4\" custom_margin=\"-46px|auto||auto||\" custom_padding=\"60px|||||\" _i=\"0\" _address=\"4.0\"][et_pb_column type=\"4_4\" _builder_version=\"3.27.4\" _i=\"0\" _address=\"4.0.0\"][et_pb_text admin_label=\"Title\" _builder_version=\"3.27.4\" text_font=\"||||||||\" text_text_color=\"#ffffff\" header_font=\"Prata||||||||\" header_2_font=\"Montserrat|700|||||||\" header_2_text_align=\"center\" header_2_font_size=\"30px\" custom_margin=\"5%||5px||false|false\" custom_padding=\"||0px|||\" animation_style=\"fade\" animation_direction=\"top\" animation_duration=\"1350ms\" animation_starting_opacity=\"100%\" inline_fonts=\"Prata,Montserrat\" _i=\"0\" _address=\"4.0.0.0\"]\r\n

              Kontaktieren Sie uns<\/span><\/h2>\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\"1_5,3_5,1_5\" _builder_version=\"3.27.4\" custom_margin=\"|auto|5%|auto|false|false\" custom_padding=\"0px|||||\" _i=\"1\" _address=\"4.1\"][et_pb_column type=\"1_5\" _builder_version=\"3.27.4\" _i=\"0\" _address=\"4.1.0\"][\/et_pb_column][et_pb_column type=\"3_5\" _builder_version=\"3.27.4\" _i=\"1\" _address=\"4.1.1\"][et_pb_text _builder_version=\"3.27.4\" custom_padding=\"||0px|||\" _i=\"0\" _address=\"4.1.1.0\"]\r\n

              Erfahren Sie mehr und nehmen Sie Kontakt mit Ihrem EIM Berater auf<\/span><\/p>\r\n[\/et_pb_text][et_pb_button button_url=\"\/de\/kontakt\" button_text=\"KONTAKT\" button_alignment=\"center\" _builder_version=\"3.27.4\" background_layout=\"dark\" _i=\"1\" _address=\"4.1.1.1\"][\/et_pb_button][\/et_pb_column][et_pb_column type=\"1_5\" _builder_version=\"3.27.4\" _i=\"2\" _address=\"4.1.2\"][\/et_pb_column][\/et_pb_row][\/et_pb_section]","_et_gb_content_width":"","footnotes":""},"categories":[61],"tags":[],"class_list":["post-13246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos-de-exito"],"yoast_head":"\nTransformaci\u00f3n estrat\u00e9gica para la expansi\u00f3n y liderazgo en el mercado abierto - Interim Management | EIM Spain<\/title>\n<meta name=\"description\" content=\"Empresa con 25 a\u00f1os de trayectoria, creada como unidad instrumental de su grupo asegurador para dar servicio a sus clientes, busca expandir sus capacidades operativas\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eim.com\/es\/casos-de-exito\/transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Transformaci\u00f3n estrat\u00e9gica para la expansi\u00f3n y liderazgo en el mercado abierto\" \/>\n<meta property=\"og:description\" content=\"Empresa con 25 a\u00f1os de trayectoria, creada como unidad instrumental de su grupo asegurador para dar servicio a sus clientes, busca expandir sus capacidades operativas\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.eim.com\/es\/casos-de-exito\/transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto\/\" \/>\n<meta property=\"og:site_name\" content=\"Interim Management | EIM Spain\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-19T09:09:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-03T16:03:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.eim.com\/es\/wp-content\/uploads\/sites\/10\/2025\/03\/Miniatura-400x250px_Transformacion-Estrategica-para-la-Expansion-y-Liderazgo-en-el-Mercado-Abierto.png\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"marketinges\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"marketinges\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.eim.com\\\/es\\\/casos-de-exito\\\/transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.eim.com\\\/es\\\/casos-de-exito\\\/transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto\\\/\"},\"author\":{\"name\":\"marketinges\",\"@id\":\"https:\\\/\\\/www.eim.com\\\/es\\\/#\\\/schema\\\/person\\\/086ec007ce5017a9cdee90be7ddd4b62\"},\"headline\":\"Transformaci\u00f3n estrat\u00e9gica para la expansi\u00f3n y liderazgo en el mercado abierto\",\"datePublished\":\"2025-03-19T09:09:54+00:00\",\"dateModified\":\"2025-04-03T16:03:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.eim.com\\\/es\\\/casos-de-exito\\\/transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto\\\/\"},\"wordCount\":1547,\"image\":{\"@id\":\"https:\\\/\\\/www.eim.com\\\/es\\\/casos-de-exito\\\/transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.eim.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2025\\\/03\\\/Miniatura-400x250px_Transformacion-Estrategica-para-la-Expansion-y-Liderazgo-en-el-Mercado-Abierto.png\",\"articleSection\":[\"Casos de \u00e9xito\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.eim.com\\\/es\\\/casos-de-exito\\\/transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto\\\/\",\"url\":\"https:\\\/\\\/www.eim.com\\\/es\\\/casos-de-exito\\\/transformacion-estrategica-para-la-expansion-y-liderazgo-en-el-mercado-abierto\\\/\",\"name\":\"Transformaci\u00f3n estrat\u00e9gica para la expansi\u00f3n y liderazgo en el mercado abierto - 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